Pedal Pub Twin Cities
OVERVIEW
Across organic pages, I curated 3-4 static posts per platform (Facebook + Instagram) per week. Additionally, I managed all organic audience communication (i.e. fielding questions, responding to comments, identifying brand partnership opportunities, etc.). From a paid perspective, I utilized Facebook Ads Manager to build + execute campaigns. For each campaign, I leveraged in-platform + external tools to determine campaign objective, flighting, budget, placement(s), ad creative, copy + optimization KPIs.
CONTRIBUTION
Photography / videography
Copywriting
Graphic design
Brand reputation management
Daily audience engagement
Ongoing campaign management via Facebook Ads Manager
SEE POSTS MAY 4 - OCT 2021
