Hey, I’m Meg !

Thanks for stopping in. If a search bar typo led you here, welcome. If you found my job application intriguing, take a seat + stay awhile.

“I know myself enough to know the people I know, know me well.”

What My Manager Says: Meg has impressed us every step of the way. She's got poise, tenacity, excellent problem-solving skills, experience interacting with brands of various calibers + adds value to every project she tackles.

What My Past Co-Workers Say:  Meg continuously exceeds expectations. She goes beyond the call-of-duty to deliver results while inspiring others to do the same. Her positive spirit is contagious + she brings such a unique perspective to our team.

What My Friends Say: Meg is known for her dad jokes + is entertaining to her core. She is a doer whose actions are both intentional + efficient.

What My Family Says: Megs is strong-willed + selfless. It's never a matter of if, but when she'll achieve her goals. She expresses love through cooking + shows up for the people she loves most.

What I Say: I am secure in myself + my abilities. I am fearless, compassionate + driven.

The Future I’m Manifesting…

 

My Mantra

I believe the phrase “your thoughts become your reality.” My reality is positive + limitless. Rather than cloggin’ my noggin’ with junk rhetoric (“I’m not good enough” or “I could never do XYZ”), I’m feeding my brain semi-true, semi-false statements. A semi, true, semi-false statement is one which may be false today, but when believed to be true, shapes your reality + becomes true. Huh? In simpler terms: your thoughts shape your reality + your reality becomes your truth.

My Truth

How do I talk to myself? In times of self-doubt, I boost my confidence using the Three Bs.

The Three Bs: Brilliant, Boundless + Bold. It’s the triad upholding my self-concept. The first,describes my intellect, which lives at the crossroads of creative + analytical. The second, captures my energy, or physical aura, which is positive, nurturing, charming + expressive. The third, highlights my actions + spoken words, which are honest + intentional. “I am brilliant, boundless + bold.” It’s the thought shaping my reality + becoming my truth.

solver

"Out-of-the-box" thinker who brings new life to challenges by providing solutions that push the bounds of possibility

self-starter

Intrinsically-motivated go-getter who delights in tackling new projects, business opportunities, or skillset expansions

storyteller

Strong narrator who’s passionate about connecting with audiences through spoken, written + visual mediums

empath

Confidant to friends, family, clients, co-workers + customers who listens to understand experiences and offer guidance

 

EXPERIENCE

DIGITAL MEDIA SUPERVISOR

Horizon Media | Los Angeles, CA - Remote | Aug 2023 - Current

Client: Lionsgate Motion Picture Group

  • Strategize digital media recommendations for Theatrical & Home Entertainment releases

  • Lead as project manager across channel activation teams to execute launch, optimizations & reporting

  • Oversee daily work flow & career development for two Planners & an Assistant Planner

  • Champion cross-functional process improvement initiatives & facilitate trainings

SENIOR DIGITAL MEDIA PLANNER

Horizon Media | Los Angeles, CA - Remote | Apr 2022 - Aug 2023

Clients: Constellation Brands, Crown Imports

  • Devised digital & social media recommendations for alc-bev brands (Kim Crawford Wines, SVEDKA etc.)

  • Conducted A/B tests & brand lift studies to glean insights & inform future planning

  • Partnered with agencies, media publishers & client teams to facilitate 360-degree brand activations

  • Managed Assistant Media Planner

DIGITAL MEDIA PLANNER

Horizon Media | Los Angeles, CA Remote | Aug 2021 - Apr 2022

Clients: Constellation Brands, Crown Imports

  • Collaborated with social buying team to plan & activate multi-funnel campaigns on Meta

  • Spearheaded cross-team working sessions to optimize documentation processes & systems

MEDIA STRATEGY PLANNER

Haworth Media + Marketing | Minneapolis, MN - Remote | Dec 2020 - Aug 2021

Client: Walmart

  • Presented integrated media recommendations to announce Walmart Health Center openings & promote health services amidst the COVID-19 pandemic

  • Compiled 2021 holiday trends report by leveraging tools (comScore, Mintel, Nielsen, etc.) to forecast retail category, competitive, consumer & media insights

SOCIAL MEDIA CONSULTANT

Pedal Pub, LLC | Minneapolis, MN | May - Oct 2021

  • Designed organic & paid social content on Meta & LinkedIn

  • Built & launched paid social campaigns on Meta

  • Discovered & accelerated partnerships with local breweries, bars + restaurants

SALES ASSOCIATE

Pioneer Midwest XC Skiing | Osseo, MN | Nov 2020 - Feb 2022

  • Trained junior employees in merchandising & customer service

  • Educated customers on product use & maintenance

MARKETING INTERN

Sidewalk Dog Media | Edina, MN | Feb - Sep 2020

  • Established partnerships with pet companies in four key national markets & sparked relations with 20+ new clients

  • Negotiated $10K+ value in products & services for weekly social giveaways

  • Acted as community manager for four, city-specific Facebook groups

  • Managed inventories & order fulfillment on Shopify website

PROJECT MANAGEMENT INTERN

Genus Technologies, LLC | Minneapolis, MN | May 2019 - Jan 2020

  • Devised strategy for generating & qualifying leads

  • Assembled database & sourced contact information for 20K+ prospects

  • Initiated direct marketing campaigns on LinkedIn + via email

LEAD STRATEGIST

Deloitte Consulting Competition | Minneapolis, MN | Oct - Dec 2019

  • Awarded third place among 83 student teams at the Carlson School of Management

  • Mapped virtual reality industry & identified market opportunities

  • Delivered 3,500-word deck detailing our proposed expansion strategy for REM5VR

  • Articulated strategic, marketing & financial recommendations in a 15-minute presentation to Deloitte & REM5VR executives

BUSINESS DEVELOPMENT INTERN

Pedal Pub, LLC | Minneapolis, MN | May 2018 - Jan 2019

  • Instituted employee training program for 40+ franchisees

  • Refined brand strategy & established consistency across social media platforms (i.e. Instagram, Facebook, X, LinkedIn, etc.)

LEASING SPECIALIST

AllOver Media | Plymouth, MN | May 2017 - Jan 2018

  • Negotiated contracts with local venues to secure out-of-home ad inventories for national media campaigns

  • Achieved the highest call volume in June 2017, far exceeding the company's 100 daily call goal