Hey, I’m Meg !

Thanks for stopping in. If a search bar typo led you here, welcome. If you found my job application intriguing, take a seat + stay awhile.

“I know myself enough to know the people I know, know me well.”

What My Manager Says: Meg has impressed us every step of the way. She's got poise, tenacity, excellent problem-solving skills, experience interacting with brands of various calibers + adds value to every project she tackles.

What My Past Co-Workers Say:  Meg continuously exceeds expectations. She goes beyond the call-of-duty to deliver results while inspiring others to do the same. Her positive spirit is contagious + she brings such a unique perspective to our team.

What My Friends Say: Meg is known for her dad jokes + is entertaining to her core. She is a doer whose actions are both intentional + efficient.

What My Family Says: Megs is strong-willed + selfless. It's never a matter of if, but when she'll achieve her goals. She expresses love through cooking + shows up for the people she loves most.

What I Say: I am secure in myself + my abilities. I am fearless, compassionate + driven.

The Future I’m Manifesting…

 

My Mantra

I believe the phrase “your thoughts become your reality.” My reality is positive + limitless. Rather than cloggin’ my noggin’ with junk rhetoric (“I’m not good enough” or “I could never do XYZ”), I’m feeding my brain semi-true, semi-false statements. A semi, true, semi-false statement is one which may be false today, but when believed to be true, shapes your reality + becomes true. Huh? In simpler terms: your thoughts shape your reality + your reality becomes your truth.

My Truth

How do I talk to myself? In times of self-doubt, I boost my confidence using the Three Bs.

The Three Bs: Brilliant, Boundless + Bold. It’s the triad upholding my self-concept. The first,describes my intellect, which lives at the crossroads of creative + analytical. The second, captures my energy, or physical aura, which is positive, nurturing, charming + expressive. The third, highlights my actions + spoken words, which are honest + intentional. “I am brilliant, boundless + bold.” It’s the thought shaping my reality + becoming my truth.

problem solver

I enjoy brainstorming new ways of solving complex problems. I'm an "out-of-the-box" thinker who is not afraid to push the bounds of possibility.

self-starter

I am intrinsically motivated to take on projects, pursue business opportunities + learn new skills.

storyteller

I am a strong narrator who’s passionate about public speaking, developing + delivering presentations, proofing copy + creating content.

empath

I show empathy to friends, family, clients, co-workers + customers. I listen, working to understand their experiences + current situations before offering solutions.

 

EXPERIENCE

DIGITAL MEDIA SUPERVISOR

Horizon Media | Los Angeles, CA - Remote | Aug 2023 - Current

Client: Lionsgate Motion Picture Group

  • Construct digital media plans to promote theatrical + home entertainment releases

  • Manage two Planners and an Assistant by facilitating daily task assignments, efficient time prioritization + career growth opportunities

  • Advise buying teams on campaign strategy + tactics to deliver on client objectives

  • Guarantee client satisfaction through consistent, timely + insightful communication

  • Analyze data during + post-campaign to derive insights + recommend optimizations

SENIOR DIGITAL MEDIA PLANNER

Horizon Media | Los Angeles, CA - Remote | Apr 2022 - Aug 2023

Clients: Constellation Brands, Crown Imports

  • Planned full-funnel digital + social media campaigns for beer, wine + spirit brands

  • Developed + evaluated results for social brand lift studies + A/B tests

  • Built collaborative workflows between media publishers, creative agencies + internal buying, analytics + trafficking teams to enhance team productivity + outcomes

DIGITAL MEDIA PLANNER

Horizon Media | Los Angeles, CA Remote | Aug 2021 - Apr 2022

Clients: Constellation Brands, Crown Imports

  • Spearheaded social planning process by leveraging platform tools, historical campaign data + buying team insights to develop thoughtful recommendations

  • Streamlined media planning, creative asset/trafficking + billing documents to reduce duplicative work + boost accuracy across systems

MEDIA STRATEGY PLANNER

Haworth Media + Marketing | Minneapolis, MN - Remote | Dec 2020 - Aug 2021

Client: Walmart

  • Devised digital + social media strategies to announce Walmart Health Center openings + promote their health services

  • Delivered 2021 holiday market research report which highlighted retail category, competitive, audience + media trends

SOCIAL MEDIA CONSULTANT

Pedal Pub, LLC | Minneapolis, MN | May - Oct 2021

  • Designed organic + paid social content on Meta + LinkedIn

  • Built + launched paid social campaigns on Meta

  • Discovered + accelerated partnerships with local breweries, bars + restaurants

SALES ASSOCIATE

Pioneer Midwest XC Skiing | Osseo, MN | Nov 2020 - Feb 2022

  • Trained junior employees in merchandising + customer service

  • Educated customers on product use + maintenance

MARKETING INTERN

Sidewalk Dog Media | Edina, MN | Feb - Sep 2020

  • Established partnerships with pet companies in four key national markets + sparked relations with 20+ new clients

  • Negotiated $10K+ value in product + services for weekly social giveaways

  • Acted as community manager for four, city-specific Facebook groups

  • Managed inventories + order fulfillment on Shopify website

PROJECT MANAGEMENT INTERN

Genus Technologies, LLC | Minneapolis, MN | May 2019 - Jan 2020

  • Devised strategy for generating + qualifying leads

  • Assembled database + sourced contact information for 20K+ prospects

  • Initiated direct marketing campaigns on LinkedIn + via email

LEAD STRATEGIST

Deloitte Consulting Competition | Minneapolis, MN | Oct - Dec 2019

  • Awarded third place among 83 student teams at the Carlson School of Management

  • Mapped virtual reality industry + identified market opportunities

  • Delivered 3,500-work deck detailing our proposed expansion strategy for REM5VR

  • Articulated strategic, marketing + financial recommendations in a 15-minute presentation to Deloitte + REM5VR executives

BUSINESS DEVELOPMENT INTERN

Pedal Pub, LLC | Minneapolis, MN | May 2018 - Jan 2019

  • Instituted employee training program for 40+ franchisees

  • Refined brand strategy + established consistency across social media platforms

LEASING SPECIALIST

AllOver Media | Plymouth, MN | May 2017 - Jan 2018

  • Negotiated with venues to secure out-of-home ad placements in coordination national media campaigns

  • Achieved the highest call volume in June 2017, far exceeding the company's 100 daily call goal